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Spotify was my entry into the world of marketing. Up until this point I had studied all the theories and strategies in textbooks. I was in my second year of my undergraduate degree when I became a Brand Manager for Spotify. My responsibility was centered around creating content for the official Facebook and Instagram pages for our target segment. I also planned and coordinated events in my region with the official Spotify Tour team; our most iconic event being the Canada-wide Student ID Tour.
Spotify was my entry into the world of marketing. Up until this point I had studied all the theories and strategies in textbooks. I was in my second year of my undergraduate degree when I became a Brand Manager for Spotify. My responsibility was centered around creating content for the official Facebook and Instagram pages for our target segment. I also planned and coordinated events in my region with the official Spotify Tour team; our most iconic event being the Canada-wide Student ID Tour.